Kia Ranks Number One in J.D. Power Initial Quality Study For Second Year in a Row

August 11th, 2017 by

At Kia of South Austin, we’re always touting the quality you’re going to find in our lineup. It’s because we offer many different vehicle types which cater to the needs of many, and we’re certain there’s a Kia vehicle for you. We’re not the only ones who think that either. Drivers across America have said so, and it’s backed up by the fact that for the second year in a row, Kia has topped the J.D. Power Initial Quality Study.

The annual study takes surveys from actual drivers of all major automotive brands and asks them about overall vehicle satisfaction and quality for a wide range of factors from style, performance, features, safety and more over the first three months of ownership. Those hundreds of thousands of responses are then calculated, and J.D. Power ranks vehicles by their initial quality score. Kia is number one for 2017, a repeat of 2016 among non-luxury brands. To us, it’s no surprise as we’re surrounded by the likes of the Kia Optima, Kia Sorento, and newer vehicles like the Kia Niro and Kia K900. All these provide something different and give you all you could ask for out of a vehicle here in Austin.

It’s been a long and steady rise to the top for Kia, too. Over 10 years ago, the brand was scoring in the thirties in the same study, but it gradually rose up and now is number one for two-straight years, and should be even stronger going forward.

If you’re interested in learning more and want to see what the Kia lineup can offer you, feel free to stop in and see us here at Kia of South Austin and we would be happy to answer any questions and arrange a test drive today.

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